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Which institutions have the most top-cited scientists in Marketing?

594 researchers whose main subfield is Marketing are in the 2026 list of top-cited scientists, the annual ranking often called the Stanford–Elsevier top 2% scientists list. Wharton School of the University of Pennsylvania has the most (7, 1.2%), followed by Columbia University (5) and Mays Business School (5). A row opens its scientists in the subfield in the table of all authors.

#	Institution	Country	Listed authors	Top 100k	Highest-ranked author
1	Wharton School of the University of Pennsylvania	United States	7	7	Berger, Jonah A. #2,380
2	Columbia University	United States	5	5	Schmitt, Bernd H. #7,387
3	Mays Business School	United States	5	5	Varadarajan, Rajan #14,945
4	W. P. Carey School of Business	United States	5	5	Bolton, Ruth N. #18,315
5	Stephen M. Ross School of Business	United States	4	4	Bagozzi, Richard P. #230
6	Hanken - Svenska handelshögskolan	Finland	4	4	Grönroos, Christian #1,880
7	Tuck School of Business at Dartmouth	United States	4	4	Keller, Kevin Lane #5,215
8	University of Illinois Urbana-Champaign	United States	4	4	Rindfleisch, Aric #17,249
9	Sunway University	Malaysia	3	3	Lim, Weng Marc #91
10	University of Miami	United States	3	3	Parasuraman, A. #2,208
11	University of Maryland, College Park	United States	3	3	Rust, Roland T. #3,059
12	Fuqua School of Business	United States	3	3	Ariely, Dan #4,543
13	Facultad de Economía y Empresa, Universidad de Zaragoza	Spain	3	3	Flavián, Carlos #6,724
14	Owen Graduate School of Management	United States	3	3	Oliver, Richard L. #8,376
15	Universidad de Zaragoza	Spain	3	3	Belanche, Daniel #8,890
16	MIT Sloan School of Management	United States	3	3	Tucker, Catherine E. #9,118
17	The University of Texas at Austin	United States	3	3	Peterson, Robert A. #11,206
18	UCSI University	Malaysia	3	3	Aw, Eugene Cheng Xi #11,459
19	University of Wisconsin-Madison	United States	3	3	Thompson, Craig J. #13,750
20	Universiteit Gent	Belgium	3	3	Hudders, Liselot #14,471
21	Kellogg School of Management Northwestern University	United States	3	3	Anderson, James C. #15,004
22	Columbia Business School	United States	3	3	Pham, Michel Tuan #16,487
23	Penn State Smeal College of Business	United States	3	3	Baumgartner, Hans #19,086
24	University of Auckland Business School	New Zealand	3	3	Brodie, Roderick J. #19,638
25	Griffith University	Australia	3	3	Thaichon, Park #21,938
26	Northwestern University	United States	3	3	Chernev, Alexander #22,594
27	King’s Business School	United Kingdom	3	3	Eckhardt, Giana M. #27,204
28	The University of Queensland Business School	Australia	3	3	Septianto, Felix #29,308
29	Florida State University	United States	3	3	Goldsmith, Ronald Earl #29,338
30	Universiteit van Amsterdam	Netherlands	3	3	Breves, Priska Linda #39,299
31	University of Virginia	United States	3	3	Netemeyer, Richard G. #41,099
32	Copenhagen Business School	Denmark	3	3	Lindgreen, Adam #47,527